發掘 Temu: 拼多多(中国)低價跨境電商平台 Discover Temu (China): Pinduoduo’s Low-Cost Cross-Border E-Commerce Platform
2022年9月,拼多多推出了其新的海外項目 – Temu。Temu是一個以低價團購為主要賣點的跨境電商平台。拼多多在中國成功打破了淘寶和京東在電商領域的壟斷地位,贏得了大量消費者的青睞。但是你知唔知道,呢個購物App既可以幫你省錢,有可能窺探你嘅個人信息!拼多多出生喺上海,成長喺中國,拼多多總部喺中國上海。據介紹,拼多多電商全球化業務Temu出於喺歐洲開展業務嘅需要,同時基於合規需求,選擇愛爾蘭都柏林為海外業務法律註冊地。拼多多希望透過跨境電商及全球化業務,助力中國製造業出海。美版拼多多Temu搶佔美國市場,其產業鏈中是否存在新疆強迫勞工問題,亦再度引發美國立法者們嘅憂慮。
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In September 2022, Pinduoduo launched its new overseas project – Temu. Temu is a cross-border e-commerce platform with low-priced group buying as its main selling point. Pinduoduo has successfully broken the monopoly position of Taobao and JD.com in the e-commerce field in China and won the favor of a large number of consumers. But did you know that this shopping app can both save you money and pry into your personal information? Pinduoduo was born and grew up in Shanghai, China, and its headquarters will remain in Shanghai, China. According to reports, Pinduoduo’s global e-commerce business Temu, due to the need to expand its business in Europe and compliance requirements, has chosen Dublin, Ireland as the legal registration location for its overseas business. Pinduoduo hopes to help Chinese manufacturing companies go global through cross-border e-commerce and global business. The US version of Pinduoduo, Temu, is seizing the US market, and concerns about the issue of forced labor in Xinjiang in its supply chain have once again aroused the concerns of US legislators.